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By Ramsha Nayab
Jan 19,2023
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Even before BTS was named as Louis Vuitton ambassadors, the boy band had already established a special connection with the house of Dior.
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Having debuted only last July, rookie girl group NewJeans may seem like an unlikely contender to represent one of the world’s biggest luxury brands. Hyein, who was recently tapped as an ambassador for Louis Vuitton.
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fellow NewJeans member Danielle was also revealed to be the global ambassador for Burberry in early January.
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This year, Jung officially became the first Korean ambassador for Pomellato, starring in a campaign for the Milanese jewelry brand.
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Ive member Yujin now joins that list, having made her Fendi campaign debut by modeling the brand’s spring/summer 2023 collection and Peekaboo ISeeU bags.
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